How to use Social Media to Promote Dating Affiliate Offers
Top 3 Social Media Hacks to Promote Dating Affiliate Offers
Have you ever thought of using social media marketing as a part of your overall strategy? Unless you have been off the grid for the past decade, you know social media is huge. It is by far one of the best ways to reach your audience. After all, since launching for everyone to sign up in 2006, Facebook has grown to over 1.94 billion monthly active users in 2015. If you aren’t using social media to market and promote your dating affiliate offers, you are losing money.
But what is social media marketing?
The simple answer is using social media platforms to drive sales. Is it just posting more photos on your Instagram? Is it posting on Facebook every day? Not necessarily. After all, we all have those friends who are just constantly promoting products. Not just every day, but what feels like every hour! And it gets annoying pretty quick.
So how do you use social media to promote dating affiliate offers?
Here are the top 3 social media hacks to make affiliate sales
Go where your audience is.
This can be one of the biggest mistakes affiliate marketers make. They try to be on every social media platform.
AND THERE ARE OVER 200 Platforms!
Make sure you know which ones your audience is using. After all, if you are promoting a dating service for men, you wouldn’t find your audience just hanging out on Pinterest after a long day at the office. Likewise, if you are promoting a dating service for women, you definitely need to be on Pinterest! So what’s the easiest way to find out where your audience is hanging out online? Just ask! If you already have a couple of sales, they will likely be on the same platforms as many similar people. So ask them what their favorite social media platform is!
Next Create a Posting Strategy
Once you have found out where your audience is, you can’t just post the same ad all day every day. That’s the quickest way to turn your affiliate program into a huge failure. Social media is all about communicating and sharing. But if you are only sharing about yourself (or if you only post links to the sales page) people will get turned off. An easy rule to follow is the 4-1-1 rule.
Share 4 pieces of relevant information for your audience
Share 1 piece of content that someone in your audience has shared
Share 1 piece that promotes the dating affiliate offer and has a strong call to action
Create an Engaged Audience
Even if you have 2 million followers on each account, it won’t matter if your audience isn’t engaged in what you post. Your links just won’t convert if you don’t have an engaged audience. The easiest way to get your followers involved and connect to you and trust your promotions is to actively interact with them. They need to feel heard and understood. The easiest way is by liking and commenting genuinely about their posts. You can even reshare their posts with your audience to make them feel like a celeb.
Social media is an amazing way to make huge sales. But only if you do it right. Start integrating these tips with your dating traffic to help make more sales and let us know your biggest social media win!